The Rise of EOS: Evolution of Smooth


The brand of EOS is known all around the world, and it has been widely successful and very popular since the day it launched. The EOS product that took the industry by storm was the revolutionary EOS lip balm. See related article here on frenchtribune.com.

 

The company of EOS (Evolution of Smooth) was created by to collaborators – Mr. Sanjiv Mehra and Mr. Jonathan Teller over a decade ago. The two collaborative founders had not been delving into stories about the creation of the company or the creation of the EOS lip balm. At first, the focus of the creators was n growing the company, and then the focus had shifted towards coming up with new products.

 

In an interview, the collaborative founder of EOS told the story of the EOS lip balm. They recalled the boring packaging and flavoring of lip balms. Back in the day, lip balm used to be somewhere in the middle of beauty products and wellness products. They had no color, and the flavors were either medicinal, minty, or strawberry. Move to this page, stylecraze.com.

 

The creators overhauled the entire concept. The white plastic tube turned into a globe in a solid pastel color. The product itself also changed – it joined the market with a wide number of different flavors with fun names. The product became a trend immediately among consumers. Celebrities were also using it. Due to the added vitamins to the product, it was used not only as a makeup product but as a nourishing one as well both by men and women alike.

 

Although the EOS lip balm started out as a trend, the consumers have been loving the product ever since. The trend became a lasting all time favorite for people. Since then, EOS lip balms comes in different lines and even more colorful packaging. The product as the shimmer in some lines and a subtle color in another line. EOS hs been catering to all tastes and preferences.

 

Watch this informative video, https://www.youtube.com/watch?v=C0avkr4IdtM.